Ruby Wax founded Frazzled in 2017 to help people cope with their stress and worries. With Revolt’s ace design team, we created a new brand identity and its first national campaign.
69% of Brits make small talk every day yet 45% never open up about their feelings, so our film ‘Small Talk’ represents the formulaic, meaningless chats that hide our true states of mind.
140K plays on social. Shared by celebs including Dawn French, Fearne Cotton, Alan Carr, Annie Mac, Paloma Faith.
Visitors to Frazzled sessions went up 61%.
SHORT SOCIAL VIDEOS
ECD: Orlando Warner
CD/Writer: Matt Roach
Senior Creatives: Alice Dowdall, Adam Redmond
Director: Ed Bye
Business Lead: Dan Russell
Senior Business Consultant: Lucy Iron
Strategy Director: Rob Sellars
Senior Strategist: Emma Lane
Design Director: Jimmy Ginn
Editor: Emma Stockton
Senior Producer: Sagal Aden
Production Assistant: Lina Portnova
Sound Mix: Rowan Gill
Motion: Rob Wilkes