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Blooming QR Code

M&S: The world's first scannable QR code made of flowers.

10,000 living flowers. 1 million impressions.

All Made a hard-hitting back-to-school campaign Described the menopause with songs Started mental health conversations with a weird conversation Lampooned athletes to beat cancer Wrote two published books about poo Blessed beer with a legend Tackled Ebola with football Left shoppers thunderstruck Brought family backstories to life Reclaimed IOUs with mad personalised films Took over London Underground with poetry Inspired smokers to quit with comedy Falsified a ridiculous brand history Supported families of fallen heroes Reimagined the world's biggest gin Won the UK Young Lions competition Planted a blooming QR code Received endorsements from A-listers Made loads of other stuff

Made a hard-hitting back-to-school campaign Described the menopause with songs Started mental health conversations with a weird conversation Lampooned athletes to beat cancer Wrote two published books about poo Blessed beer with a legend Tackled Ebola with football Left shoppers thunderstruck Brought family backstories to life Reclaimed IOUs with mad personalised films Took over London Underground with poetry Inspired smokers to quit with comedy Falsified a ridiculous brand history Supported families of fallen heroes Reimagined the world's biggest gin Won the UK Young Lions competition Planted a blooming QR code Received endorsements from A-listers Made loads of other stuff